{"id":4654,"date":"2020-06-22T14:57:37","date_gmt":"2020-06-22T13:57:37","guid":{"rendered":"https:\/\/neomarca.pt\/staging2\/pt\/?p=4654"},"modified":"2023-10-27T14:50:16","modified_gmt":"2023-10-27T13:50:16","slug":"saiba-como-exportar-com-o-e-commerce","status":"publish","type":"post","link":"https:\/\/neomarca.pt\/pt\/dicas\/saiba-como-exportar-com-o-e-commerce\/","title":{"rendered":"Saiba como exportar com o e-commerce"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"4654\" class=\"elementor elementor-4654\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5fe7d5bc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5fe7d5bc\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2fd64fb1\" data-id=\"2fd64fb1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4f87a28 elementor-widget elementor-widget-text-editor\" data-id=\"4f87a28\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3><span data-contrast=\"auto\">O e-commerce est\u00e1 em r\u00e1pido crescimento a n\u00edvel mundial e Portugal n\u00e3o \u00e9 exce\u00e7\u00e3o<\/span><span data-contrast=\"auto\">. Segundo o relat\u00f3rio \u201cCTT e-Commerce\u00a0<\/span><span data-contrast=\"auto\">Report<\/span><span data-contrast=\"auto\">\u00a02019\u201d, em 2018 houve um crescimento de 17% e o volume de neg\u00f3cio atingiu um valor total de 5 mil milh\u00f5es de euros.<\/span><span data-contrast=\"auto\">\u00a0\u00c9 expect\u00e1vel que\u00a0<\/span><span data-contrast=\"auto\">os valores no<\/span><span data-contrast=\"auto\">s<\/span><span data-contrast=\"auto\">\u00a0pr\u00f3ximo<\/span><span data-contrast=\"auto\">s<\/span><span data-contrast=\"auto\">\u00a0ano<\/span><span data-contrast=\"auto\">s<\/span><span data-contrast=\"auto\">\u00a0sejam ainda mais expressivos<\/span><span data-contrast=\"auto\">.\u00a0<\/span><span data-contrast=\"auto\">A<\/span><span data-contrast=\"auto\">s tend\u00eancias apontam para que em 2040 cerca de 95% das compras sejam feitas atrav\u00e9s do com\u00e9rcio eletr\u00f3nico (<\/span><span data-contrast=\"auto\">Nasdaq<\/span><span data-contrast=\"auto\">).<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:360}\">\u00a0<\/span><\/h3><p><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:360}\">\u00a0<\/span><\/p><h4><b><span data-contrast=\"auto\">O QUE \u00c9 O E-COMMERCE?<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:360}\">\u00a0<\/span><\/h4><p><span data-contrast=\"auto\">O e-commerce, ou com\u00e9rcio eletr\u00f3nico, \u00e9 um canal de venda\u00a0<\/span><span data-contrast=\"auto\">online<\/span><span data-contrast=\"auto\">\u00a0que permite chegar a clientes de todo o mundo.<\/span><span data-contrast=\"auto\">\u00a0O mesmo\u00a0<\/span><span data-contrast=\"auto\">consiste na compra ou venda de produtos ou servi\u00e7os por via eletr\u00f3nica, atrav\u00e9s<\/span><span data-contrast=\"auto\">\u00a0da Web ou de aplica\u00e7\u00f5es m\u00f3veis. Quer as vendas sejam efetuadas a outras empresas (B2B) ou ao consumidor final (B2C), o com\u00e9rcio eletr\u00f3nico pode implicar\u00a0<\/span><span data-contrast=\"auto\">a cria\u00e7\u00e3o de uma loja\u00a0<\/span><i><span data-contrast=\"auto\">online<\/span><\/i><span data-contrast=\"auto\">, a presen\u00e7a num\u00a0<\/span><i><span data-contrast=\"auto\">marketplace<\/span><\/i><span data-contrast=\"auto\">, a venda atrav\u00e9s de redes sociais ou uma combina\u00e7\u00e3o destas op\u00e7\u00f5es.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:360}\">\u00a0<\/span><\/p><h4><b><span data-contrast=\"auto\">COMO\u00a0<\/span><\/b><b><span data-contrast=\"auto\">EXPORTAR\u00a0<\/span><\/b><b><span data-contrast=\"auto\">VIA<\/span><\/b><b><span data-contrast=\"auto\">\u00a0E-COMMERCE<\/span><\/b><b><span data-contrast=\"auto\">?<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:360}\">\u00a0<\/span><\/h4><p><span data-contrast=\"auto\">Para aumentar as possibilidades de sucesso do\u00a0<\/span><i><span data-contrast=\"auto\">e-commerce<\/span><\/i><span data-contrast=\"auto\">\u00a0internacional, \u00e9 importante ter\u00a0<\/span><span data-contrast=\"auto\">em considera\u00e7\u00e3o um conjunto de aspetos, entre eles:<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:360}\">\u00a0<\/span><\/p><h4><strong>ESTRAT\u00c9GIA:\u00a0<\/strong><\/h4><ul><li data-leveltext=\"\uf02d\" data-font=\"Symbol\" data-listid=\"2\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Decidir qual o melhor canal para vender <\/span><i><span data-contrast=\"auto\">online<\/span><\/i><span data-contrast=\"auto\">: loja pr\u00f3pria,\u00a0<\/span><i><span data-contrast=\"auto\">marketplace<\/span><\/i><span data-contrast=\"auto\">, redes sociais\u00a0<\/span><span data-contrast=\"auto\">ou uma combina\u00e7\u00e3o destas op\u00e7\u00f5es;<\/span><span data-ccp-props=\"{&quot;134233279&quot;:true,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:360}\">\u00a0<\/span><\/li><li data-leveltext=\"\uf02d\" data-font=\"Symbol\" data-listid=\"2\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"auto\">Escolhe<\/span><span data-contrast=\"auto\">r<\/span><span data-contrast=\"auto\">\u00a0a tecnologia<\/span><span data-contrast=\"auto\">\u00a0mais adequada<\/span><span data-contrast=\"auto\">\u00a0para gerir as encomendas e os\u00a0<\/span><i><span data-contrast=\"auto\">stocks<\/span><\/i><span data-contrast=\"auto\">, assegurando<\/span><span data-contrast=\"auto\">\u00a0que a loja\u00a0<\/span><i><span data-contrast=\"auto\">online<\/span><\/i><span data-contrast=\"auto\">,<\/span><span data-contrast=\"auto\">\u00a0est\u00e1\u00a0<\/span><span data-contrast=\"auto\">dispon\u00edvel 24 horas<\/span><span data-contrast=\"auto\">, diariamente;<\/span><span data-ccp-props=\"{&quot;134233279&quot;:true,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:360}\">\u00a0<\/span><\/li><li data-leveltext=\"\uf02d\" data-font=\"Symbol\" data-listid=\"2\" aria-setsize=\"-1\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span data-contrast=\"auto\">Optar por um sistema de log\u00edstica \u00e1gil, eficaz e competitivo<\/span><span data-contrast=\"auto\">;<\/span><span data-ccp-props=\"{&quot;134233279&quot;:true,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:360}\">\u00a0<\/span><\/li><li data-leveltext=\"\uf02d\" data-font=\"Symbol\" data-listid=\"2\" aria-setsize=\"-1\" data-aria-posinset=\"4\" data-aria-level=\"1\"><span data-contrast=\"auto\">Apostar num servi\u00e7o de apoio\u00a0<\/span><span data-contrast=\"auto\">ao cliente\u00a0<\/span><span data-contrast=\"auto\">de excel\u00eancia<\/span><span data-contrast=\"auto\">;<\/span><span data-ccp-props=\"{&quot;134233279&quot;:true,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:360}\">\u00a0<\/span><\/li><li data-leveltext=\"\uf02d\" data-font=\"Symbol\" data-listid=\"2\" aria-setsize=\"-1\" data-aria-posinset=\"5\" data-aria-level=\"1\"><span data-contrast=\"auto\">Integrar a estrat\u00e9gia\u00a0<\/span><i><span data-contrast=\"auto\">online<\/span><\/i><span data-contrast=\"auto\">\u00a0com o n<\/span><span data-contrast=\"auto\">eg\u00f3cio\u00a0<\/span><i><span data-contrast=\"auto\">offline<\/span><\/i><span data-contrast=\"auto\">, se este existir;<\/span><span data-ccp-props=\"{&quot;134233279&quot;:true,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:360}\">\u00a0<\/span><\/li><\/ul><h4><strong>PRODUTOS:\u00a0<\/strong><\/h4><ul><li data-leveltext=\"\uf02d\" data-font=\"Symbol\" data-listid=\"3\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"auto\">Definir o perfil do cliente\u00a0<\/span><span data-contrast=\"auto\">e\u00a0<\/span><span data-contrast=\"auto\">o cat\u00e1logo de produtos adequado<\/span><span data-contrast=\"auto\">;<\/span><span data-ccp-props=\"{&quot;134233279&quot;:true,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:360}\">\u00a0<\/span><\/li><li data-leveltext=\"\uf02d\" data-font=\"Symbol\" data-listid=\"3\" aria-setsize=\"-1\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span data-contrast=\"auto\">Escolher uma\u00a0<\/span><span data-contrast=\"auto\">apresenta\u00e7\u00e3o dos produtos que seja apelativa;<\/span><span data-ccp-props=\"{&quot;134233279&quot;:true,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:360}\">\u00a0<\/span><\/li><li data-leveltext=\"\uf02d\" data-font=\"Symbol\" data-listid=\"3\" aria-setsize=\"-1\" data-aria-posinset=\"4\" data-aria-level=\"1\"><span data-contrast=\"auto\">Procurar detalhar sempre<\/span><span data-contrast=\"auto\">\u00a0as caracter\u00edsticas dos produtos<\/span><span data-contrast=\"auto\">;<\/span><span data-ccp-props=\"{&quot;134233279&quot;:true,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:360}\">\u00a0<\/span><\/li><\/ul><ul><li data-leveltext=\"\uf02d\" data-font=\"Symbol\" data-listid=\"3\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Prever um eventual aumento da produ\u00e7\u00e3o<\/span><span data-contrast=\"auto\">\u00a0para conseguir responder \u00e0 procura;<\/span><span data-ccp-props=\"{&quot;134233279&quot;:true,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:360}\">\u00a0<\/span><\/li><\/ul><p><strong>RECURSOS HUMANOS:\u00a0<\/strong><\/p><ul><li data-leveltext=\"\uf02d\" data-font=\"Symbol\" data-listid=\"4\" aria-setsize=\"-1\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span data-contrast=\"auto\">Ter<\/span><span data-contrast=\"auto\">\u00a0uma equipa especializada em vendas via\u00a0<\/span><i><span data-contrast=\"auto\">e-commerce<\/span><\/i><span data-contrast=\"auto\">;<\/span><span data-ccp-props=\"{&quot;134233279&quot;:true,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:360}\">\u00a0<\/span><\/li><li data-leveltext=\"\uf02d\" data-font=\"Symbol\" data-listid=\"4\" aria-setsize=\"-1\" data-aria-posinset=\"4\" data-aria-level=\"1\"><span data-contrast=\"auto\">Assegurar que existem compet\u00eancias e conhecimentos de\u00a0<\/span><i><span data-contrast=\"auto\">marketing<\/span><\/i><span data-contrast=\"auto\">\u00a0digital que permitam\u00a0<\/span><span data-contrast=\"auto\">otimizar o posicionamento do\u00a0<\/span><i><span data-contrast=\"auto\">web<\/span><\/i><i><span data-contrast=\"auto\">site<\/span><\/i><span data-contrast=\"auto\">\u00a0no motor de buscas<\/span><span data-contrast=\"auto\">;<\/span><span data-ccp-props=\"{&quot;134233279&quot;:true,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:360}\">\u00a0<\/span><\/li><\/ul><h4><span data-contrast=\"auto\">MERCADO:<\/span><span data-ccp-props=\"{&quot;134233279&quot;:true,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:360}\">\u00a0<\/span><\/h4><ul><li data-leveltext=\"\uf02d\" data-font=\"Symbol\" data-listid=\"5\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"auto\">Escolher os meios de pagamento a disponibilizar em fun\u00e7\u00e3o das prefer\u00eancia<\/span><span data-contrast=\"auto\">s dos consumidores em cada pa\u00eds;<\/span><span data-ccp-props=\"{&quot;134233279&quot;:true,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:360}\">\u00a0<\/span><\/li><li data-leveltext=\"\uf02d\" data-font=\"Symbol\" data-listid=\"5\" aria-setsize=\"-1\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span data-contrast=\"auto\">Conhecer\u00a0<\/span><span data-contrast=\"auto\">os aspetos legais e fiscais associados ao mercado de destino<\/span><span data-contrast=\"auto\">.<\/span><span data-ccp-props=\"{&quot;134233279&quot;:true,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:360}\">\u00a0<\/span><\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8b19878 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8b19878\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-39472ef\" data-id=\"39472ef\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-a8170c3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a8170c3\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-6e23bff\" data-id=\"6e23bff\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c0b3fc0 elementor-widget elementor-widget-heading\" data-id=\"c0b3fc0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">A sua empresa est\u00e1 preparada para vender via e-commerce?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eb52308 elementor-widget elementor-widget-text-editor\" data-id=\"eb52308\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p style=\"text-align: center;\">Contacte-nos e saiba como podemos ajudar: <a href=\"mailto:info@neomarca.pt\">info@neomarca.pt<\/a><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>O e-commerce est\u00e1 em r\u00e1pido crescimento a n\u00edvel mundial e Portugal n\u00e3o \u00e9 exce\u00e7\u00e3o. Segundo o relat\u00f3rio \u201cCTT e-Commerce\u00a0Report\u00a02019\u201d, em 2018 houve um crescimento de 17% e o volume de neg\u00f3cio atingiu um valor total de 5 mil milh\u00f5es de euros.\u00a0\u00c9 expect\u00e1vel que\u00a0os valores nos\u00a0pr\u00f3ximos\u00a0anos\u00a0sejam ainda mais expressivos.\u00a0As tend\u00eancias apontam para que em 2040 cerca&hellip;<\/p>\n","protected":false},"author":3,"featured_media":4656,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[240],"tags":[282,268],"class_list":["post-4654","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dicas","tag-empresas","tag-tic"],"acf":[],"_links":{"self":[{"href":"https:\/\/neomarca.pt\/pt\/wp-json\/wp\/v2\/posts\/4654","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/neomarca.pt\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/neomarca.pt\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/neomarca.pt\/pt\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/neomarca.pt\/pt\/wp-json\/wp\/v2\/comments?post=4654"}],"version-history":[{"count":0,"href":"https:\/\/neomarca.pt\/pt\/wp-json\/wp\/v2\/posts\/4654\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/neomarca.pt\/pt\/wp-json\/wp\/v2\/media\/4656"}],"wp:attachment":[{"href":"https:\/\/neomarca.pt\/pt\/wp-json\/wp\/v2\/media?parent=4654"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/neomarca.pt\/pt\/wp-json\/wp\/v2\/categories?post=4654"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/neomarca.pt\/pt\/wp-json\/wp\/v2\/tags?post=4654"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}